converge
Motion Graphic Animation for NIFT Converge Event
client
role
time line
The Brief
The objective of this project was to create a motion graphic animation for Converge 2024 that could visually represent the event in a fun, engaging, and interactive way.
The concept was inspired by retro pixel games, using a playful visual language to showcase cultural events and student activities while creating a memorable event identity.
The Design
The animation was built around a pixel-art game world featuring a dinosaur mascot, platform-style environments, and dynamic scene transitions inspired by classic arcade games.
Each section represented different clubs and cultural events through motion, character actions, and visual storytelling. Bright colors, pixel typography, and looping animation created an energetic and immersive experience that matched the spirit of the event.
the takeaway
The final outcome was a game-inspired motion graphic that played throughout NIFT Converge, enhancing the overall event atmosphere and audience engagement.
This project strengthened my skills in motion graphics, visual storytelling, and animation workflow while exploring how design can create interactive event experiences beyond static visuals.
